GTM Strategy Manager/Director Job at Floodbase, Brooklyn, NY

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  • Floodbase
  • Brooklyn, NY

Job Description

ABOUT FLOOD BASE  

Floodbase’s AI platform is changing the way businesses and communities across the globe adapt to increasing flood risk. We enable re/insurers to offer first-of-their-kind parametric flood insurance products . Most recently, we launched our next-generation U.S. flood event mapping product, developed in support of FEMA , and recently featured on the front page of the New York Times.

To help drive our next chapter of growth, we’re looking for a dynamic and experienced GTM leader to join our team. The right candidate is excited to create value for partners and clients by creating and executing go-to-market strategies that drive early-stage product adoption and accelerate product-market fit. This is a highly visible and cross-functional opportunity that will play a central role in expanding our market presence and ensuring our products meet the needs of enterprise customers and global partners. This role will report to the Chief Product & Strategy Officer and work closely with senior leadership.

Key Responsibilities:

Go-to-Market Strategy: Leverage market and customer insights to define and independently execute go-to-market strategies to drive growth across target market segments and products.

  • Partner Relations: Identify, build, and independently manage insurance partner and/or client relationships, including at industry events, on webinars, and across external touchpoints.
  • Enable Commercial Results: Support sales by creating tailored strategies and value propositions for specific customer opportunities. Develop collateral that addresses client challenges, and for late-stage sales calls or presentations, act as a subject matter expert in market dynamics and product capabilities. 
  • Market & Customer Analysis: Conduct in-depth market research to prioritize and refine market segments, ideal customer profiles (ICPs), buyer and user personas, and competitive positioning. 

Deliver Data-Driven Feedback: Gather and analyze qualitative and quantitative market insights to drive strategic feedback loops for executive leadership and to inform commercial, product, and marketing strategies for specific product lines and/or market segments.

Who you Are:

  • A B2B go-to-market specialist with 3-6 years of experience in a commercial function, with at least 2-3 years of experience leading product marketing, strategy, business development, or product initiatives in an early-stage or 0-to-1 environment 
  • Demonstrated success in deriving sales insights from disparate data sources and using them to develop commercial strategies
  • A strong track record of influencing executive stakeholders with data-driven insights, compelling product value propositions, and strategic thinking 
  • Highly motivated to drive the growth of geospatial or climate analytics and/or data-driven SaaS products in new markets using product-led growth strategies – experience in InsureTech, Climate Tech, or similar data companies is preferred
  • Highly customer-centric attitude with experience in forming impactful and memorable product value propositions
  • A clear communicator who excels at organization and stakeholder management 

Why Join Floodbase:

  • Join a company solving one of the most urgent problems of our time: flood risk in a changing climate
  • Work with top talent on a mission-oriented and highly motivated team
  • Competitive base salary + equity package
  • Influence the growth trajectory of a fast-scaling climate tech company

Salary range:

Floodbase offers competitive salaries with regular reviews and adjustments based on performance and industry standards. The salary range for this role is commensurate with experience, with an expected range of $130,000 - $160,000. Additionally, this individual will receive equity compensation and a competitive benefits package.

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